Full course description
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Summary
Unveil successful marketing secrets with our Short Learning Programme in Marketing Strategies and Planning. This course encompasses crucial topics, including the development of a robust marketing strategy, effective merchandising and promotions techniques, and meticulous Planning for Marketing campaigns.
Throughout this programme, you will learn to craft strategic marketing plans that align with your business objectives and resonate with your target audience. Dive into the world of merchandising and promotions to discover how to create compelling offers and messages that drive customer engagement and loyalty.
Duration: 40 hours
Objective
This course will provide learners insight into the marketing landscape by comparing various marketing and promotional strategies to positively impact revenue. The importance of planning for marketing success will be confirmed.
Learning Outcomes
- Compare various marketing strategies applied within a competitive environment.
- Explore promotion strategies for brand visibility.
- Follow-through on strategic implementation through planning